Rodrigo Alberini
Digital Producer


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Journey to 2090
Nike Air Max game


Agency: B-Reel
Role: Integrated Producer


Throughout 2020, Nike will be celebrating 30 years of the Air Max 90 — from recrafting the iconic silhouette to introducing FlyEase into the Air Max 90 family. The shoe of the future is the Air Max 2090 and it reimagines the iconic original for the next century.



To promote the newest addition to the Air Max family, we created a special game for all Nike members where you can soar through the ‘90s to 2090. You’ll need the power of Air to navigate the Air Max 2090 through time, avoiding obstacles and reaching 2090 as fast as you can. There were exclusive giveaways for those members who finished the game with the top score, but if you're hoping to snatch one of them, you're out of luck. They were taken within two hours of launching.

Hey, I'm Rod!


I'm a Creative Digital Producer with solid international experience and client-facing project management skills. Originally from Brazil, and after living a few years in London, I'm now based in Barcelona.

I like tech and enjoy complex problem-solving, critical thinking, and active learning while producing integrated campaigns, websites, mobile apps and innovative projects.

Here you can see a selection of projects I produced for brands such as Nike, LVMH and H&M while working for some of the most creative and interesting global agencies.



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